Is Exact Match Anchor Text a Passe?

Google has one of the biggest loop holes in the Internet search history, and it’s the exact matched anchor text. It has evolved from using a money keywords in your domain name to using a money keyword in your links to completely disappearing slowly.

I must say SEO is good and bad at the same time. However, if ranking is your sole survival and without ranking #1 on Google, you lose your income would you do everything in your power to rank?

I must say yes.

Google punishes SEO a lot and with good reason. Many SEO newbies ruin everything by doing and implementing things in excess.  If they know posting comments work they post millions of spam comments, etc.

So here is the fact of life, and I hope you get it. If you’re new or having a new site, you will not see the light of day on Google unless you do some kind of back linking.  Google is a machine, and a machine needs to see some verifiable data.  So Google’s machine is getting smarter. However, it’s still needed to see some data by reading your anchor text to know what is about your site to rank you.  After all, it has to sift through million of pages and use “human” created an algorithm by doing lots of trails and errors to make a machine to know what your website is all about.

A machine needs data – things such as if a website speaks about ranking, linking, and anchor text it must be about SEO … or a website that speaks about make money from home, or sell some products with shopping cart on it, after that it must be an affiliate website, etc.  It is examining through millions of pages to find “pattern” about something – and if your site matches those patterns it will pick you. Then among the sites it picks it will choose those that have the most clout like have more quality back links – etc.

Call me to get your campaign going now – Kim 954-707-1295

Similar Posts
How Do You Rank An E-commerce Site 2018?
How Do You Rank An E-commerce Site 2018?
This morning I read a very detail article about how to rank an e-commerce site. It was someone who recommended by...
Silence Is Golden
Silence Is Golden
In the Internet age and in the reality of dog eat dog world being successful online can revolve around how...
So You’ve Been Burn Before …
So You’ve Been Burn Before …
Last week, I had a chance to chat with a local business owner who posted an ad on Craigslist and...